🎡How to organize your first trip to Asakusa? 3 ultimate route planning guides to keep!
00 min
Nov 3, 2024
Nov 3, 2024
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You can't miss Asakusa on a free trip to Tokyo! Not only can you experience the downtown atmosphere of Thunder Gate, Nakamise-dori, and Asakusa Temple, but it is also easy to get around and has a lot of good food for the common people.
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Close to the Sumida River and within walking distance of the TOKYO SKYTREE. We've put together the most detailed map of Asakusa's attractions, food, shopping, and lodging, so you don't have to take a bunch of notes, and you can easily organize your trip after reading this!
🚶Classic Itinerary for Newbies to Asakusa
🏮The Causeway “Kame 10” → Asakusa Culture and Tourism Center → Thunder Gate → “Nakamise Shopping Street” → Asakusa Temple → “Transfers to the Court” → Walking along the waterfront street → Night view of the Haruko Tower
🚶Parent-child one-day itinerary
🏮Courage Breakfast → Asakusa Hanayashiki → Sukiyoan → Nishisendo Shopping Street → Asakusa Temple → Sumida Park → Sightseeing Steamboat “TOKYO CRUISE” → Odaiba
🚶The Bunko Itinerary for the Second Visit to Asakusa
🏮Imato Shrine→ Kenjiro Tanshinkan→ Sato-asakusa store walk→ Showa style soup “Akebono” → “Sushukien” matcha ice cream → Scandinavian cafe “Fuglen Asakusa” → Hobabashi shopping street

🤗 Asakusa Classic Attractions Tour

Asakusa Temple — Drawing of Goshinto

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Asakusa Temple is one of the most famous tourist spots in Tokyo, and many tourists come here to burn incense and pray for good luck. Inside Asakusa Temple, there is a place where you can get a “Goshintama” (a sign of good luck).
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In addition, you can't miss the giant Thunder Gate Lantern in Asakusa Temple! As you walk through the lantern, you'll find the bustling Nakamise-dori shopping street, which is lined with stores selling snacks, traditional goods, and souvenirs, as well as many well-known popular snacks, so it's a good idea to come here as if you were visiting a market!
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Asakusa Tourism and Culture Center

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The Asakusa Tourism and Culture Center is located directly across the street from the Thunder Gate. The building was designed by Kengo Kuma and has a particularly eye-catching fence-like façade that rises up the walls, a modern design that blends in perfectly with the old downtown style of the town.
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The Asakusa Tourism and Culture Center is a visitor information center for Taito City, with facilities such as a currency exchange office, ticket purchasing services, a café, and a top-floor observatory with an excellent view of Taito City, where not only can you see the entire Nakamise-dori Street clearly, but you can also take a picture of the entire SKYTREE!
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Nishi-Sando Shopping Street — Edo Kabuki Style

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After visiting Asakusa Temple, turn left from the main hall and you will see a gorgeous Edo Kabuki-style signboard. This luxurious shopping street is Nishi-Sando Shotengai (Nishi-Sando Shotengai): Japan's first wooden-floored shopping street paved with hinoki wood, and filled with warm colors of light, this street has a rustic and retro atmosphere.
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Along the street are stores selling clothing, restaurants, and sword equipment. The vermillion colored pillars and window frames, paper lanterns and festival posters give the shopping street an Edo atmosphere!
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Asakusa Hanayashiki — Japan's oldest amusement park

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Just a little further from the Nishi-Sando shopping street, you'll find Asakusa Hanayashiki, which is said to be the oldest amusement park in Japan! It's full of Showa-era atmosphere, with a simple carousel, coffee cups, a super-scary roller coaster, and even a retro haunted house.
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Small, cozy and with a bit of anticipation, it's perfect for parents with small children and a classic date spot for Japanese couples!
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Sumida Park — A recreational green space adjacent to the Sumida River.

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Sumida Park is a riverside recreation area adjacent to the Sumida River. From the Asakusa side of the park, you can enjoy a view of the SKYTREE in the distance, and many cherry blossom trees have been planted along the park, which attracts a large number of tourists to take pictures of the cherry blossoms and the SKYTREE together in spring, and is the site of a lively fireworks display in the summer.
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The park is also equipped with children's play facilities, making it a great place to bring your little ones to play, picnic, and enjoy the scenery, and the laid-back atmosphere is unforgettable.
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🤗 Asakusa Hidden Attractions

Imado Shrine — Cat God and Love God Sign

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If you've been to Asakusa several times and are tired of visiting Raimon and Asakusa Temple, you might want to visit “Satsukusa,” a hidden spot known only to locals! Located to the north of Asakusa Temple, which is less crowded, the area retains a strong downtown atmosphere and has been updated with many cafes and restaurants that are favorites of the literati, perfectly blending the old and the new.
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The most famous is Imato Shrine, which is said to be the birthplace of the lucky cat: inside the temple, everything from ema, stone statues, and guards are in the shape of lucky cats! Not only are the cats adorable, but they are also said to be very lucky in love, which will make cat slaves happy!
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Zaoqian — Emerging Cultural and Creative Stage

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Just one stop away from the glamorous and bustling Asakusa, Zaoqian is located along the Sumida River and has a refreshingly unpretentious atmosphere. Since the Meiji era, Zaoqian has been a neighborhood where craftsmen gather, but today it is a stage for new cultural creations.
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Many small stores have moved into this historic neighborhood, creating a scene where the old and the new coexist. Those who like to browse handmade grocery and stationery stores should definitely take a walk through Zangmae, and I'm sure you can dig up a lot of treasures!
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🤗 Asakusa Must-Shop 3 Selections

Tokyo Waterfront Street — Gourmet and Japanese-style gathering place

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Whenever you go to Asakusa, you can always see the SKYTREE from a distance, but it seems to be very close, but you still need to walk for a while. 2020, from April, the “Tohkyo Mizuko Kaido (Tokyo Waterfront Street)” from Asakusa to the SKYTREE has been opened, so that travelers can go from Asakusa to the SKYTREE with a shortest distance!
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After crossing the bridge and continuing toward the SKYTREE, there is a new facility called “MIZUMACHI”, which has a gourmet restaurant, Japanese groceries, and a hotel designed by “WISE OWL HOSTELS”.

UNIQLO Asakusa — The most local and innovative flagship store

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UNIQLO Asakusa is the most innovative flagship store in Asakusa, with a signature sign in Asakusa's special Senshiza style, and the design of posters and flyers left entirely to local people. The main point is that the store sells “Asakusa-only” downtown-style T-shirts, and even the staff wears special French quilted jackets, and many of the neighboring stores and restaurants use UT as their uniforms, making it an alternative store that is thoroughly integrated into the local style.
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UNIQLO Asakusa is located on the same side of Thunder Gate and Nakamise Town, so if you are passing through the area, you might want to go in and pick up some specialty items as souvenirs.

Hapu-bashi Props Street — Kitchen Utensils

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After walking around Asakusa Temple and Nakamise-dori, let's move on to the other side of the street. Located between Tokyo's Asakusa and Ueno, the Habashibashi Props Street is home to more than 170 stores selling kitchenware, cooking utensils, dessert utensils, kitchen equipment, and even fake food models displayed in front of restaurants.
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Anything that has anything to do with food is available. At the entrance to the prop street, an oversized bust of a chef greets you, so if you're a fan of cooking, you'll want to stop by after walking around Asakusa!
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🤗 9 Must-Eat Dishes in Asakusa

常盤堂 雷おこし本舗

The first food we would like to introduce is “Tsunepanto” Raimisuka, which has been passed down for 200 years since the Edo period and is located on the left side of the Thunder Gate Lantern Gate. The rice is mixed with hot sugar syrup at a temperature of 140 degrees Celsius, then kneaded with bare hands, flattened, and sliced into cubes.
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It looks simple, but in fact, it requires years of experience. Not only are they small and easy to eat, but they are also packaged in a variety of Japanese styles, making them a great gift for anyone who wants to give them away as an accompaniment!
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Address: 1-3-2 Asakusa, Taito-ku, Tokyo Hours: 10:00 - 18:30 Price:¥1,000~¥1,999 yen

三鳩堂

The egg cake is filled with red bean filling, and the perfect ratio between the outer skin and the inner filling makes every bite of the filling super satisfying! At 100 yen a piece, it's perfect as an afternoon snack with a cup of hot tea for those who are afraid of sweetness.
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The manager is so hospitable that he even lets customers try the food for free and talks to them about family matters. Next time you come to Asakusa, you should definitely visit his store to feel the warmth of the town's signature flavor!
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Address: 1-37-1 Asakusa, Taito-ku, Tokyo Hours: 10:00 - 18:30 Price:¥1,000~¥1,999 yen

浅草メンチ

Asakusa Munchi has a long line at the entrance of the restaurant, which is located on the Transfers Court Road, which is perpendicular to Nakamise-dori. The crispy fried meat patties are filled with onions, so they taste especially sweet with vegetables.
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The meat is made from Takasago dolphin and beef from Kanagawa Prefecture, and is rich in flavor and juiciness, and the crispy noodle coating creates a wonderful taste without being too greasy, making it an absolute must-try in Asakusa.
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Address: 2-3-3 Asakusa, Taito-ku, Tokyo Hours: 10:00 - 19:00 Price:¥1,000~¥1,999 yen

杵屋

One of Asakusa's signature souvenirs, senbei are hand-roasted one by one in the traditional way at Kabayashi, using Binchotan charcoal and fresh rice from Uonuma.
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Japanese senbei are thicker and tougher in texture, but have a strong aroma and a wide selection of flavors, ranging from old-fashioned soy sauce flavors to matcha, kombu, miso, sugar, sesame, and seaweed.
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Address: 1-30-1 Asakusa, Taito-ku, Tokyo Hours: 10:00 - 18:30 Price:¥1,000~¥1,999 yen

Courage

When you pass by the bakery “Courage” near Lei Men, you can always smell the aroma of rich cream, and the must-try signature is the “Red Bean Cream Bread,” which is filled with freshly whipped cream and two kinds of mashed or stuffed red beans of different thicknesses.
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The flavor is sweet but not greasy, and the fat and fluffy square bread body with a big “Asakusa” embossed on it makes it super photogenic and cute to photograph!
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Address: 1-7-1 Asakusa, Taito-ku, Tokyo Hours: 09:00 - 19:00 Price:¥1,000~¥1,999 yen

丹想庵健次郎

If you're looking for a restaurant with an elegant atmosphere and a downtown flavor, we recommend Kenjiro Tambien for handmade soba noodles!
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Tucked away in an alleyway, the restaurant has a rustic, low-key charm and a cozy, homey atmosphere. The signature Ishimushu soba, as well as one-piece dishes such as tamago-yaki and tempura, are very popular, and you can taste the owner 's meticulous craftsmanship!
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Address: 3-35-3 Asakusa, Taito-ku, Tokyo Hours: 17:30 - 21:00 Price:¥1,000~¥1,999 yen

寿寿喜园

Around Asakusa Temple, there is also a long-established store called “Shou Shou Kien”, which was founded in the Edo period and sells a wide variety of tea products such as matcha, sencha, and yuru tea, as well as matcha drinks, ices, and desserts, all of which are very well received.
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The most irresistible thing for matcha fans is the matcha ice cream launched in collaboration with Nanaya, a matcha specialty store in Shizuoka Prefecture. The ice creams are divided into No. 1 to No. 7 depending on their consistency, and No. 7 is called “the world's strongest! You can also enjoy it with roasted tea ice cream, black tea ice cream, and more!
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Address: 3-4-3 Asakusa, Taito-ku, Tokyo Hours: 11:00 - 17:00 Price:¥1,000~¥1,999 yen

寿清庵

Opened in 2019, Shoukeian is also a dessert store not to be missed by matcha lovers! The store's giant matcha crepes are visually impressive.
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This star product is made from the finest matcha tea from “Kuwabara Zensuke Shoten,” a long-established tea shop in Uji, Kyoto, and has a soft green crust wrapped in a variety of fillings, such as matcha tiramisu, crème brûlée, and chocolate, with an overflowing filling that's super tantalizing!
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Address:2-7-21 Asakusa, Taito-ku, Tokyo Hours: 12:00 - 17:00 Price:¥1,000~¥1,999 yen

龜十

Kamehameha is one of Tokyo's top three gongyaki restaurants, along with Rabbit House in Ueno and Kuromatsu Honpo Kusatsuki in Higashi-Jojo, and should not be missed by any gongyaki lover!
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The most unique feature of “Turtle Ten” Causewayaki is the large portion, the fluffy crust is soft and chewy, and the red bean filling has just the right amount of granular texture, which is so simple and delicious that it has made this restaurant one of Tabelog's 100 Best Restaurants for several years in a row!
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Address:2-18-11,Raimon,Taito-ku,Tokyo Hours: 10:00 - 19:00 Price:¥1,000~¥1,999 yen

🤗 3 recommended accommodations in Asakusa

THE GATE HOTEL

360-degree infinity lobby with a panoramic view of the entire SKYTREE
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THE GATE HOTEL is a Japanese hotel chain with 4 stores in Tokyo and Kyoto. “THE GATE HOTEL Raimon” is located across the street from Raimon Idle, just a 2-minute walk from Asakusa Station.
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Not only does it offer a perfect lifestyle and close proximity to sightseeing spots, but the key point is that the high floors have a superb view of Lei Yue Mun at night when it is illuminated, as well as the colorful night view of the SKYTREE.
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Asakusa HOTEL Hotel Lanterns

A small lantern hangs in front of the entrance, welcoming travelers in a strong Japanese style
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This super cute, super Japanese-style Japanese-style hotel, “Asakusa Hotel Ryokan”: from the first floor, you can see the design full of wood and washi paper elements, and there are also cute little lanterns hanging at the entrance. The interior of the hotel is also made of wood and tatami mats and other Japanese elements, but the hotel is luxuriously furnished with Western-style mattresses, skillfully combining Eastern and Western traditions with modern elements, giving you a real sense of being in Asakusa.
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Asakusa Hotel Cage offers special “Day Only” and “Period Only” deals from time to time, and you can often get a room at a much lower price than the original price. With an average of 2,000 to 3,000 yen per person per night, this is a very economical choice.
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Glamping Tokyo Asakusa

Cozy Youth Hostel, 3 minutes walk from Asakusa Temple
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For backpackers on a budget and looking for a great experience, we recommend Glamping Tokyo Asakusa, also known as Time Sharing Stay Asakusa, which is close to Asakusa Temple. The interior is decorated with earthy colors, white curtains, and flowers and plants to create an atmosphere that feels like the wilderness.
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A wide selection of room types are available, ranging from mixed dormitory rooms, double rooms to family style rooms. There is also a spacious and cozy common space on the first floor, which is a great place for multinational backpackers to gather and chat together to make friends!
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